Lectra

The global technology leader, Lectra, tapped The Berman Group to serve as its U.S. press agency representing them in the fashion, automotive and furniture industries worldwide.

The Berman Group team is responsible for content development, global story placement as well as the development and execution of high-level special events and forums. The Berman Group engaged media from Fast Company, Vogue, Business of Fashion and California Apparel News among other leading lifestyle, fashion and trade press for the publicly traded international fashion leader based in France.

Event Planning

Copywriting

Visual Identity

Public Relations

PRINT & DIGITAL MARKETING

Signage

Content Development